Tui or Parson Bird Prosthemadera Novae Zealandiae. From: 'A history of the birds of New Zealand' by Walter Lawry Buller | OUR Heritage

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The House of Viktor & Rolf






Science TT502 EX2. With kind permission, Hugh Merrell, Merrell Publishers


London: Merrell


Fashion dolls have been used by European fashion designers and dressmakers for centuries. Made as miniature adults they were used to disseminate new fashions and promote particular dressmakers, yet few could match the bewitching creepiness achieved by Dutch conceptual fashion designers Viktor & Rolf. These two men are known as much for their surreal theatricality as for their masterful branding through self-portraiture. Channelling cultural anxieties in their 1999 collection ‘Atomic bomb’, they wondered if the world would end with the millennium. They thus created a fashion silhouette shaped like a mushroom cloud, which could be deflated.


Caroline Evans and Susannah Frankel, “The House of Viktor & Rolf,” | OUR Heritage, accessed January 20, 2022,

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