Tui or Parson Bird Prosthemadera Novae Zealandiae. From: 'A history of the birds of New Zealand' by Walter Lawry Buller
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The History and Antiquities of the Cathedral Church of Winchester

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Creator

Date

1715

Identifier

De Beer Eb 1715 G

Type

Publisher

London: Printed for E. Curll

Abstract

The desire to show readers an illustration that was much larger than the size of the closed book necessitated the development of the foldout frontispiece. Usually it contained an image pertinent to the content, thus encapsulating in one picture the essence of what the book was about. As an early advertising device, it was also designed to entice the reader into the book; perhaps making it interesting enough to buy. Maps were certainly accommodated in this practice. The date of the first foldout frontispiece is unknown, but Gale’s History contains an early example. The publisher probably commissioned the Flemish-born, but London-based, artist Michael Vandergucht (1660-1725) to engrave this fine image of the Cathedral. The landscape format even allowed space for a fulsome dedication.

Citation

Samuel Gale, “The History and Antiquities of the Cathedral Church of Winchester,” ourheritage.ac.nz | OUR Heritage, accessed July 18, 2018, http://ourheritage.ac.nz/items/show/10691.

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